Hanley Wood Market Intelligence, the housing industry’s leading provider of data, has leveraged economic, remodeling permit, property and consumer data to develop reports and tools to cover the remodeling market. Key metrics include the residential remodeling index, economic market health and demand for remodeling.
Reports can be customized based on time horizon, remodeling category and geographic scope. With this information, building product manufacturers, dealers and distributors can put their hands around the market to better focus their marketing efforts.
Residential Remodeling Index Subscription
Our Residential Remodeling Index covers all 366 metropolitan statistical areas in the US as well as a national composite. The subscription includes:
- Quarterly data delivery
- Marketing rankings and heat map
- Zip code activity maps for each MSA
- Two hours of consulting time with Hanley Wood Market Intelligence
- Four quarterly reports delivered as PDFs and Remodeling Index data file.
Local Market Reports
Local Market Reports are available for all 366 metropolitan statistical areas and provide information needed to:
- Understand a local market
- Monitor its level of activity, economic conditions and forecast
- Understand consumer demand and where to focus locally by zip code
- Learn insights into the profile of the best consumer households to target for remodeling and replacement projects
Target Your Marketing Efforts Like Never Before
With Hanley Wood’s Residential Remodeling Index you have key, quantifiable information on the home improvement market. We provide:
- Quantifiable facts to back up market prioritization for marketing investments
- Targeted and thorough information about current and future healthy markets
- Insights into key remodeling consumer groups—so that you can target your investment and advertising spend
- Solid consumer data which can be leverage to determine how to reach key segments
